Local SEO

Local SEO is About Bringing Customers Through Your Doors

The top reason people perform local searches is to find a local business. The second most common reason is to find a product or service. Many local searchers are looking for a specific business’ name, but many who search don’t have a specific business in mind when they begin their hunt. By using learning how to do local SEO marketing you can better position your business and promote what you have to offer to local customers when they’re looking for your type of business. There’s no better time to connect with a potential customer than when they really need you.

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What is Local SEO?

Every small or multi-location company can grow their business and attract more customers using local SEO strategies. In this local SEO guide we explain what local search optimization is, and why using a local SEO company can help improve your online visibility.

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Quality Skills

We’ve covered some of the key things that help to achieve success in local SEO; now here’s an overview of all the local SEO services that can make a difference:

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Testimonials

OnMark team helped us embrace technology against traditional marketing methods.

Girjesh Kumar Rungta

Managing Director, Rungta Tea

Not just technology support, OnMark also helped us with documentation for government departments.

Ira Parmar

Founder, DICCI SME Portal

OnMark's improved lead generation methodologies gave us tremendous and unprecendented results.

Dr. L.R. Yadav

Chairman, Alard Group of Institutes

Local SEO Q&A?

Website localization

‘Localizing’ your website means including your city, county or region name naturally throughout your site. For businesses with several locations, this could involve creating separate pages or Content Hubs for individual locations.
Claiming your Google My Business listing

Claiming your Google My Business page is a a key step towards helping your business display on important Google services, such as local search results and Google Maps.
Managing reviews and ratings

Genuine, honest reviews are critical both for showcasing the quality of your service and for sending signals to search engines that your site and service are trusted and useful. The amount of reviews you receive, the overall quality of the reviews and the authority of the review sites themselves are all important factors for local search rankings.
Getting quality, relevant backlinks

Naturally obtained backlinks from well-regarded websites help search engines recognize your site as a trusted source of information and boosts the ‘prominence’ aspect of the local search algorithm. Links from local newspapers, bloggers and business associations, as well as citations, can all help improve your search visibility.